Past Events

If you missed an ALPSP seminar and would like to catch-up on what was covered, access to the slides and audio recordings for previous events are available to members here.

You may access recordings of Member webinars here.

Thursday 25 May 2017

Bribery Prevention: Sales essentials webinar series

Companies must conduct their worldwide operations and activities in compliance with all applicable anti-bribery and corruption laws. Bribery laws prohibit payments or the giving of other advantages to third parties that are intended or likely to improperly influence their decision-making. This webinar will focus on what sort of standards and procedures need to be put in place to help comply with, and avoid, violations of these laws. more >

Thursday 20 April 2017

How to Build a Data Driven Publishing Organization

Scholarly publishing is becoming more complicated and things are changing at an unprecedented rate. In order to keep ahead of, or at least up with, the curve, many publishers are turning to customer data and data about content to provide business intelligence and support decision making. So what does a data driven publishing organisation look like and why should you be one? This seminar will provide detailed information and case studies on how to apply data about users, subscribers, authors and institutions to drive decisions. Key insights will cover using data to inform what to publish, product development, user experience, sales and marketing, audience outreach and more. We will cover the types of data driven decisions that can be used by publishers of any size, including applications for small publishers that may not have the resources of a data department, addressing skill sets and expertise required to achieve the best results. This is also the opportunity to find out and learn from what other companies and vendors are doing outside scholarly publishing. more >

Wednesday 29 March 2017

FULLY REVISED A Marketer's Guide to Data Protection Compliance

The effective use of personal data for the purpose of communicating with customers lies at the heart of successful marketing strategies employed by publishers in the digital and global economy. However, compliance with the law in relation to personal data can feel like a minefield. With new tougher data protection laws in force next year, and the introduction of monetary penalties for breaches of legislation, it is essential that all marketeers have a fundamental understanding of personal data compliance. This course will provide a primer to the key considerations of how to use personal data lawfully in all marketing activities by giving an overview of the existing data protection laws, and explain what publishers can be doing now to ready themselves for the legal changes coming in early 2018. more >

Wednesday 22 February 2017

How to Build a Successful Open Access Books Programme

Scholarly book publishing is changing and changing fast. This one day seminar will examine the evolving landscape of open access book publishing, from the perspectives of publishers, librarians, authors and funders. It aims to offer practical information which will be relevant both to publishers just setting up OA book publishing and those who wish to develop their existing programme. more >

Thursday 09 February 2017

Best Practices in Editor-in-Chief Recruitment

An effective editor-in-chief (EIC) is critical to sustaining and enhancing a journal's performance. But recruiting, selecting, and coaching new EICs is not always straightforward, with a range of practical, ethical, (and political) factors to consider. This webinar, the first in a two part series focusing on editors-in-chief and editorial boards, will focus on the key steps to recruiting new EICs. more >

Tuesday 07 February 2017

The General Data Protection Regulation (GDPR): What you need to know - and do - about it

The General Data Protection Regulation (GDPR) is due to come into effect in all member states of the European Union (EU) from 25 May 2018. Billed as the biggest shake up of European data protection laws in a generation, all members should take action now to be prepared. In this free member webinar, our team of experts will talk through the key areas you need to consider. more >

Monday 23 January 2017

Effective Management of Rights: Driving revenue and improving workflow

Rights management is an underappreciated part of publishing, yet it provides a key framework for revenue generation. Effective rights management can help a business identify areas for product development and sales growth, and enhance a business when it comes to an exit strategy or mergers and acquisitions. more >

Tuesday 13 December 2016

Developing Ethical Commercial Revenues in a Changing Publishing Landscape

This webinar will focus on key areas of change in the industry affecting ethical commercial sales. What are the issues that societies and publishers need to be aware of? What has changed? Where are the new opportunities for growth? more >

Tuesday 08 November 2016

Digital Marketing Skills for the Future: Delivering a great customer experience

Are you planning for 2017 and beyond? Do you need to make every penny of your marketing budget count? Join us for a day of talks that will help you transform your digital marketing, from strategy to tactics and from skills to systems, to improve customer experience and maximise ROI. more >

Thursday 27 October 2016

Masters in Publishing Webinar Series: From corporate social responsibility to sales and market development - Richard Gedye in conversation with Mark Ware

In the latest Masters in Publishing series webinar, Richard will reflect on the challenges of nurturing markets for published scientific research in conversation with Mark Ware. He will consider how publishers can move from philanthropic supply of content via initiatives like Research4Life to the development of more conventional bilateral commercial relationships. He will consider that in order to effectively and painlessly secure this transition, it will involve a collaborative effort by publishing stakeholders at each end of that spectrum. more >

Thursday 22 September 2016

The Book Publisher’s Guide to the Galaxy: A discussion of different approaches to marketing, selling and distributing books worldwide

Are you considering, or auditing your existing, international sales opportunities for your books? Our panel of industry experts will provide an overview of different approaches to international markets. They will discuss key issues such as selling foreign language rights, working with third parties to increase reach, the value of attending conferences and trade fairs, as well as the role of print on demand. They will also cover sales and distribution of eBooks, piracy, cross-border selling and cultural considerations. more >

Wednesday 20 July 2016

Managing Quality from Outsourced Services

Many publishers are seeking to reduce costs by outsourcing non-core processes to third-party suppliers (either domestically or offshore) in areas such as customer service, subscription processing, peer review management, invoice handling, marketing and production. Using practical case studies, this workshop will identify some of the key skills essential for effective outsourcing (in line with those contained in the National Occupational Standards for Publishing/Outsourcing). more >

Tuesday 05 July 2016

New Digital Models – Challenge or Opportunity?

The evolving digital landscape presents publishers with a range of challenges and opportunities in relation to their business models and products. Challenges relating to loss of sales, changes in user expectations and increasing competition are critical but there are also new opportunities to be explored. For example the ability to upsell and cross sell, creation of new revenue streams and diversification and closer engagement with content consumers. more >

Thursday 23 June 2016

The Marketing Team of the Future: Developing the resources you need to succeed

Society marketing teams and strategies have evolved in recent years from traditional one-size-fits-all methods to increasingly dynamic approaches, employing new tools and broader skillsets, emphasizing targets, metrics, and results. High-functioning teams often work across organizational silos on building awareness of the overall society brand, cross-promoting publications and membership, as well as other products and services. This webinar will address the implications for resourcing your marketing team and systems, and review ways to meet these evolving and increasing demands. more >

Tuesday 14 June 2016

The Publisher’s and Librarian’s Challenge: Models, practices and products to sustain OA publishing

Open access presents numerous challenges and opportunities to almost every aspect of a publisher’s business and to a library’s budgets and operations. Market economics and prevailing business models suggest a publisher should minimize costs, focus on serving authors, and prioritize new infrastructure to support one-off transactions with individuals over long-term relationships with institutions. What does all this mean for publishers nurturing OA programmes or thinking about starting one? more >